Asahi Breweries Teases Final Fantasy VII Collaboration via Shinra News Network

The Japanese beverage company Asahi Breweries has shared what appears to be a teaser hinting at a collaboration with Final Fantasy VII.

In a recent social media post, the company shared an image featuring the “Midgar Today” news segmentfrom the Shinra Broadcast Network, known from Final Fantasy VII Remake.

The broadcast promotes Asahi’s “Future Lemon Sour” (Mirai no Lemon Sour), which is apparently currently “trending in Midgar.” The lineup includes three flavors: Original, Plain, and a newly launched “Koime” (Rich/Strong).

Besides the teaser, there has been no further information or official confirmation of a collaboration from Square Enix so far.

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About FINAL FANTASY VII

First released in 1997 on the PlayStation® computer entertainment system, FINAL FANTASY VII celebrated its 25th Anniversary in 2022. The game is universally regarded as a hallmark title of the RPG genre. The original title received high praise for its epic storyline, unique characters, and movie sequences that utilized the most cutting-edge technology of the time. Since then, the game revolving around iconic hero, Cloud Strife and his pursuit of the antagonist Sephiroth has sold over 15.3 million copies worldwide and continues to receive widespread acclaim from critics and fans around the world. The popular game has even expanded into spin-offs, films and merchandise.

Now, Square Enix’s FINAL FANTASY VII remake project created by a team of original and new developers, retells the story of the genre-redefining RPG across three distinct, and standalone games. The first game of the trilogy, FINAL FANTASY VII REMAKE is now available on Nintendo Switch 2, Xbox Series X|S, Xbox PC, PS5® and PS4® consoles and PC. FINAL FANTASY VII REBIRTH, the second game in the trilogy, has been praised by both players and critics across the globe, earning more than 125 perfect scores from media and 40 Game of the Year awards, and is available now for PC and the PS5® console. It will launch on Nintendo Switch 2 and Xbox Series X|S and Xbox PC with Xbox Play Anywhere support on June 3, 2026.